Cookie Policy

Last Updated: July 2, 2026

1. Introduction

Welcome to Primo Hoagies. We are committed to being transparent about the technologies we use on our website. This Cookie Policy forms part of our broader Privacy Policy and explains in detail what cookies are, how we use them, and what choices you have regarding their use.

This policy applies to all visitors, users, and customers who interact with our website at primohoagiesnew.rest. Whether you are browsing our menu, placing an online order, or simply exploring our offerings, this policy governs how we collect and use data through cookies and similar technologies.

As a food service business operating in the United States, we comply with applicable federal and state laws, including the Federal Trade Commission Act (FTC Act), the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), and other applicable state privacy regulations. We encourage you to read this policy carefully.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used by website owners to make their websites work more efficiently, as well as to provide reporting information and enable personalized experiences.

Cookies are created by the web server and sent to your browser, where they are stored. Each time you revisit a website, your browser sends the cookie back to the server, which recognizes you and remembers your preferences or previous activities.

Cookies serve many different purposes. Some are essential for the website to function properly, while others help us understand how visitors interact with our site, enable us to remember your preferences, and allow us to deliver relevant advertising to you across the internet.

2.1 How Cookies Work

When you first visit primohoagiesnew.rest, our server sends a cookie file to your browser. The browser stores this file on your device. When you return to our website or visit another website that recognizes our cookies, the stored information is sent back to our server or the server of the relevant third party.

Cookies can be "first-party" cookies, which are set directly by us (Primo Hoagies), or "third-party" cookies, which are set by other organizations whose services we use, such as Google Analytics or advertising platforms.

2.2 Similar Tracking Technologies

In addition to cookies, we may also use similar technologies such as:

  • Web Beacons: Tiny transparent images embedded in web pages or emails that track whether a page or email was opened.
  • Pixel Tags: Small snippets of code that track user behavior and conversions.
  • Local Storage: Browser-based storage mechanisms that can store data locally on your device.
  • Session Storage: Temporary storage that is cleared when you close your browser session.

For the purposes of this policy, all such technologies are collectively referred to as "cookies."

3. Types of Cookies We Use

We use four main categories of cookies on our website. Each category serves a different purpose, as described below.

3.1 Strictly Necessary / Essential Cookies

These cookies are essential for the basic functioning of our website. Without these cookies, certain features of the site — such as adding items to your cart, logging into your account, or completing an online order — would not work properly.

Essential cookies do not require your consent under applicable law because they are strictly necessary to provide the service you have requested. However, you may still choose to disable them through your browser settings, though doing so may significantly impair your ability to use our website.

Examples of what essential cookies enable include:

  • Maintaining your session while you browse our menu
  • Keeping items in your online order cart
  • Remembering your login status if you have an account
  • Ensuring secure payment processing
  • Preventing fraudulent activity and ensuring website security

3.2 Analytics and Performance Cookies

Analytics cookies help us understand how visitors interact with our website. These cookies collect information about which pages are visited most often, how long visitors spend on each page, any error messages they encounter, and how visitors navigate between pages.

All information collected by analytics cookies is aggregated and anonymized, meaning it does not identify you personally. We use this data solely to improve the performance and content of our website.

We use Google Analytics, a web analytics service provided by Google LLC, to collect and analyze this data. Google Analytics uses its own cookies to track user interactions. The data generated is transmitted to and stored on Google servers, which may be located in the United States or other countries.

3.3 Functional Cookies

Functional cookies allow our website to remember choices you make and provide enhanced, personalized features. For example, these cookies may remember your preferred language, your location for finding nearby Primo Hoagies locations, or your previously saved orders.

Functional cookies may also be used to provide services you have requested, such as watching a video or sharing content on social media platforms. The information these cookies collect is anonymized and cannot track your browsing activity on other websites.

3.4 Advertising and Targeting Cookies

Advertising cookies are used to deliver advertisements that are more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.

These cookies are usually placed by advertising networks with our permission. They remember that you have visited a website and this information is shared with other organizations such as advertisers. Quite often targeting or advertising cookies will be linked to site functionality provided by the other organizations.

We may use Google Ads conversion tracking and remarketing cookies to show you relevant advertisements when you visit other websites after visiting ours.

4. Specific Cookies We Use

The following table provides detailed information about the specific cookies used on primohoagiesnew.rest, including their names, purposes, types, and durations.

Cookie Name Provider Purpose Type Duration
_ga Google Analytics Registers a unique ID used to generate statistical data on how you use the website. Used to distinguish users and track sessions across multiple visits. Analytics 2 years
_gid Google Analytics Registers a unique ID used to generate statistical data on how you use the website. This cookie stores and updates a unique value for each page visited and expires after 24 hours. Analytics 24 hours
_gat Google Analytics Used by Google Analytics to throttle request rates. Limits the collection of data on high-traffic sites by reducing the frequency of data collection requests. Analytics 1 minute
_gcl_au Google Ads Used by Google AdSense to experiment with advertisement efficiency across websites using their services. Tracks conversions from Google Ads and enables remarketing campaigns. Advertising 3 months
_fbp Facebook (Meta) Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Tracks user behavior for remarketing purposes. Advertising 3 months
session_id Primo Hoagies Maintains your active session on our website, keeping you logged in and preserving your cart contents while you browse our menu and complete your order. Essential Session (expires when browser is closed)
cart_token Primo Hoagies Stores information about the items in your shopping cart so your selections are remembered between pages and visits. Essential 7 days
user_preferences Primo Hoagies Remembers your preferences such as your nearest store location, preferred language settings, and display preferences to enhance your browsing experience. Functional 1 year
cookie_consent Primo Hoagies Stores your cookie consent preferences so we do not repeatedly ask for your consent on each visit. Essential 1 year
_ga_[ID] Google Analytics (GA4) Used to persist session state for Google Analytics 4. Collects data on the number of times a user has visited the website and records the date of first and most recent visits. Analytics 2 years
NID Google Registers a unique ID to remember your preferences and other information such as preferred language, how many search results you want displayed per page, and whether you want Google's SafeSearch filter turned on. Functional 6 months
IDE Google DoubleClick Used by Google DoubleClick to register and report your actions on the website after viewing or clicking on one of the advertiser's ads. This is done for measuring the efficacy of an advertisement and to present targeted ads to users. Advertising 1 year

Note: This table reflects cookies currently in use as of July 2, 2026. The cookies used may change as we update our website and services. We will update this policy accordingly.

5. Third-Party Cookies

Some cookies on our website are placed by third-party service providers. These include analytics providers, advertising networks, and social media platforms. We do not control these third-party cookies, and they are subject to the respective privacy and cookie policies of those third parties.

Third-party services we use that may set cookies include:

6. How to Manage and Disable Cookies

You have several options for managing and controlling cookies. Please note that restricting or disabling cookies may impact the functionality of our website and your overall experience.

6.1 Browser Settings

Most web browsers allow you to manage your cookie preferences through their settings. You can typically:

  • View what cookies are stored on your device and delete them individually or in bulk
  • Block third-party cookies
  • Block all cookies from specific websites
  • Block all cookies entirely
  • Set your browser to notify you when a website attempts to place a cookie

Instructions for managing cookies in the most popular browsers:

  • Google Chrome: Settings → Privacy and Security → Cookies and other site data
  • Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data
  • Apple Safari: Preferences → Privacy → Manage Website Data
  • Microsoft Edge: Settings → Privacy, search, and services → Cookies and site permissions
  • Opera: Settings → Advanced → Privacy & security → Cookies

For more detailed instructions on how to manage cookies in your specific browser, please visit the browser's official help documentation.

6.2 Opt-Out Tools for Specific Services

You can also use the following tools to opt out of specific types of cookies and tracking:

6.3 Mobile Device Settings

If you access our website from a mobile device, you can manage your advertising preferences through your device's operating system settings:

  • iOS (Apple): Settings → Privacy & Security → Tracking — disable "Allow Apps to Request to Track"
  • Android (Google): Settings → Privacy → Ads — enable "Opt out of Ads Personalization"

7. Impact of Disabling Cookies

While you have the right to disable or restrict cookies at any time, doing so may affect your experience on our website. Below is a summary of how disabling different types of cookies may impact your use of primohoagiesnew.rest:

Cookie Type Impact of Disabling
Essential Cookies Core website functions will not work. You will be unable to add items to your cart, complete an online order, log in to your account, or use secure checkout features. We strongly recommend keeping these cookies enabled.
Analytics Cookies We will not be able to collect data on how you use our website. This means we cannot improve our site based on your interactions. Your browsing experience will not be directly impacted, but we will lose important insights for site improvement.
Functional Cookies Personalized features will no longer be available. You may need to re-enter your preferences (such as your preferred store location) on every visit, and some interactive features may not work as expected.
Advertising Cookies You will still see advertisements, but they will be generic and less relevant to your interests. Disabling these cookies does not reduce the total number of ads you see — only their relevance to you.

8. Your Privacy Rights Under U.S. Law

Depending on your state of residence, you may have specific rights regarding your personal data, including data collected through cookies. We honor the following rights to the extent required by applicable law:

  • Right to Know: You have the right to know what personal data we collect about you, how we use it, and with whom we share it.
  • Right to Delete: You have the right to request deletion of your personal data, subject to certain exceptions.
  • Right to Opt-Out of Sale or Sharing: Under the CCPA/CPRA (for California residents) and similar state laws, you have the right to opt out of the sale or sharing of your personal information for cross-context behavioral advertising purposes.
  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.
  • Right to Correct: You have the right to request correction of inaccurate personal data we hold about you.

To exercise any of these rights, please contact us using the contact information provided in Section 10 below.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, the cookies we use, or applicable laws. When we make significant changes, we will notify you by updating the "Last Updated" date at the top of this policy and, where appropriate, by displaying a prominent notice on our website.

We encourage you to review this policy periodically to stay informed about how we use cookies. Your continued use of primohoagiesnew.rest after any changes to this policy constitutes your acceptance of the updated policy.

10. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies and tracking technologies, please do not hesitate to contact us. We are committed to addressing your inquiries promptly and transparently.

Primo Hoagies — Contact Information

When contacting us about your cookie preferences or privacy rights, please include your full name, the nature of your request, and sufficient information to help us locate and respond to your inquiry. We aim to respond to all requests within 30 days.